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COVERGIRL

PROJECT BACKGROUND 

In less than 8 weeks we designed, curated, and produced a collection of 30+ items for COVERGIRL’s new NYC Time Square Flagship branded retail merchandise program. Sourcing both domestically and overseas, we worked cross-functionally across all our departments to create a collection that was cohesive, trendy, and stayed true to the COVERGIRL brand. 

 

PROCESS
Ideation + graphic design + industrial design + illustration + branding + sampling + custom manufacturing + sourcing + logistics + expedited fulfillment

 

PRODUCTS 

Makeup bags + bomber jacket + sweatshirts + umbrella + water bottles + pouches + sweatpants + duffel bag + slides + t-shirts + baby apparel + backpack + crossbody + sports bras + stickers + patches + hats + drinkware + and more

Date